Ida is a self taught Swedish designer based in the north of Sweden in Falun. She creates beautiful, robust ceramics for everyday use. “I was born with the need to express my ideas, dreams and visions”, Ida says. Once discovering the potter’s wheel Ida was hooked and able to express herself through her hands and ceramics. She aims for making people really use her cups and plates, not just keeping them for something nice to look at. Her four collections Halo, Pure, Fade and Curious are all made of stoneware and provide a series of sustainable cups, bowls and plates in different sizes.